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MacFie, H. J. H.; Thomson, D. M. H. 1994. Measurement of food preferences. 1st ed. London : Blackie Academic, 1994. xii, 301 p.
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| ABSTRACT: Gives a detailed coverage of the measurement of all aspects of
food preference, including institutional product development, context effects,
variation in language used by consumers, measuring how attitudes and beliefs
determine food choice, how food affects mood and mental performance, and how
different expectations affect sensory perception. Of interest to those in the
food industry looking to develop new products; caterers looking to develop
healthy and enjoyable meals; retailers and growers/producers wishing to predict
eating patterns; and academics in sensory science, nutrition and food
psychology. |
Updated: Thursday, September 6, 2007. |