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Updated February 2000

Line Extensions

Following are a number of line extensions with associated Ingredients listing.

Sandy Cookies

Ingredients: Enriched flour (wheat flour, niacin, reduced iron, thaimine mononitrate (vitamin B1) and riboflavin (vitamin B2), sugar, butter (cream, salt, artificial color), vegetable shortening (partially hydrogenated soybean and/or cottonseed oils), contains two percent or less of eggs, salt, leavening (sodium bicarbonate)
Ingredients: Enriched flour (wheat flour, niacin, reduced iron, thiamin mononitrate (vitamin B1) and riboflavin (vitamin B2), vegetable shortening (partially hydrogenated soybean and/or cottonseed oils), sugar, pecans, contains two percent or less of salt, eggs, leavening (sodium bicarbonate and/or sodium acid pyrophosphate monocalcium phosphate), emulsifier (soy lecithin), egg white solids
Ingredients: Enriched flour (wheat flour, niacin, reduced iron, thiamine mononitrate (vitamin B1) and riboflavin (vitamin B2), vegetable shortening (partially hydrogenated soybean and/or cottonseed oils), sugar, almonds, contains two percent or less of eggs, salt, natural flavor, leavening (sodium bicarbonate, sodium acid pyrophosphate, monophosphate), annatto extract (for color)

Other examples of brand extensions are linked below:

  • Butterfingers
  • Popcorn
  • Spam
  • Updated and copyrighted ZoeAnn Holmes 2000. Send mail to Nutrition and Food Management, Oregon State University, Corvallis, OR. OSU Disclaimer URL Home: http://food.oregonstate.edu/